Your Business Analyst Brand Innovated

Your Business Analyst Brand Innovated Cover
Joe Newbert

September 18, 2016 in Uncategorized

Your fast-track to becoming an influential, indispensable, and incredibly happy business analyst starts here.

What is your business analyst brand?

Think about how someone would describe you in a sentence – that’s your business analyst brand. 

Your business analyst brand is your trusted reputation; it’s what people can expect from you, always. It’s at the intersection of what’s authentic to you, what differentiates you from your peers, and what influences those who are making decisions about you.

What do you aspire to?

There is a fundamental shift happening in business analysis; the traditional game has changed and the rules are fluid. Your possibilities today are far greater than they’ve ever been before, and this talk will give you disciplines to align your business analyst brand to boost your career.

How will you navigate disruption?

Whilst the world is offering up wide-ranging predictions: from the demise of globalisation, to the rescue by agile and from the necessity of domain expertise, to the conquering by digital, the short of it is, though, that nobody knows for sure. Your challenge is to master personal transformation and seize opportunity in this era of endless innovation.

Where can you set yourself apart?

Modern market and technological trends are determining today’s business landscape, and they’re reshaping the right blend of skills, knowledge and behaviours required to succeed. Taking into account these influencers, let’s model a framework to help you plan a career marketing strategy and define its execution.

Everything from your attitude and communication skills, to your dress code and online presence can have an effect on how you’re perceived professionally.

Want to know more?

Download BCMG’s Business Analyst Brand Guide to learn how to successfully harness, shape, and market your most compelling career asset – you.

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